A system, method and apparatus is presented that provides advertising transmitted from a business to prospective customers that are proximate the business premises via a short-range wireless transmission protocol receivable by personal devices enabled with the short-range wireless transmission protocol. The catheter can be formed by flaring a proximal end of the distal tip to form a flared proximal end and positioning the distal tip such that the flared proximal end of the distal tip overlaps a distal end of the outer layer. A second conduit connects the cuff to the air transfer device so that air can flow through the second conduit to deflate the cuff. The fatigue management module maps each of the plurality of logical addresses to a physical address of the first set of physical addresses or the second set of physical addresses based on the write frequency rankings. Finally, the DTV transmitter further includes an enhanced encoder which codes each block of enhanced data placed between any two of the known data sequences and bypasses the interleaved main data packets.